Wim Naudé is Professor of Business and Entrepreneurship at Maastricht University in the Netherlands and visiting Professor of Technology, Innovation, Marketing and Entrepreneurship at RWTH Aachen University in Germany. He is also a research fellow at the IZA Institute of Labor Economics in Bonn, Germany, and a visiting fellow at Saïd Business School, University of Oxford. His research and teaching in economics are broadly concerned with technological innovation, entrepreneurship and human development.
Entrepreneurship is ubiquitous in rural Africa. But why do rural households operate non-farm enterprises? How productive are they? And why do they exit the market?
Although governments and development agencies see farming as an important engine for job creation, rural non-farm businesses do not seem to generate enough work.